Webinar Recap: Win Way More Clients with 24/7 Live Chat & Legal CRM
59% of leads come after hours — are you capturing them? Blazeo’s 24/7 live chat integration with Lawmatics CRM ensures no lead slips through the cracks. This webinar will equip you with the tools to turn web traffic into valuable clients, optimize your client intake process, and significantly boost your firm’s revenue.
In this session, Lawmatics Director of Strategic Partnerships Blake Roberts welcomes Jon Scott from Blazeo. Together the pair explore how integrating a 24/7 live chat system with a CRM can enhance client experiences and supercharge your ROI.
Time Stamps of Key Takeaways
0:00 — Introductions
To kick off the webinar, Blake and Jon introduce themselves and some of their recent binge-watching habits. They also give brief overviews of Lawmatics and Blazeo, then set the agenda for the session.
8:20 — Common challenges of law firms
In this segment, Jon delves into the inefficiencies confronting many law firms today. Despite substantial investments in digital marketing, much of the traffic fails to convert into new cases. And the new cases that do come in often aren’t the right fit for the firm. Jon also discusses how law firms that are limited by staffing and technological constraints are letting cases slip through the cracks, missing out on crucial and attainable revenue.
11:10 — What are CRM and live chat for law firms?
Once visitors land on a law firm’s website through channels like SEO, TV ads, or social media, they can engage in 24/7 live chat with Blazeo. When that live chat platform is integrated with a CRM like Lawmatics, firms can seamlessly transition from marketing to the intake stage, providing forms, collecting documents, and scheduling appointments. The CRM and live chat integration enables law firms tools to engage, qualify, and convert leads into retained clients.
16:08 — Why integrate Blazeo with Lawmatics?
Did you know 75% of people prefer live chat to any other method of contact? That’s because there’s no wait time and it’s an immediate service. In this section, Jon explains further the client experience benefits of integrating live chat with a CRM, in addition to increasing ROI and making marketing more effective.
21:14 — Q&A
Blake and Jon close out the webinar by fielding questions from the audience. Topics range from the cutting-edge adaptability of AI to customization options in connecting live chat options with CRM.
Webinar slide deck